About

The bloke who turns up is the bloke you rang.

Tom Ashcroft has run TA Electrical GC out of Merrimac since 2021. Sole trader, one apprentice, his own initials on the van.

The team

On the tools

Business owner

Tom

TA is just his initials. Tom Ashcroft registered the business in February 2021 and has run it himself ever since, as a sole trader rather than a company, this means there is nothing sitting between you and the person doing the work. He quotes the job, he does the job, and he is the one who picks up if you ring about it six months later.

He has been in the electrical industry for over twenty years, a good deal longer than the business has existed, and TA Electrical GC is not the first one he has run. He had his own electrical company in the UK before moving out to Australia in 2014.

Tom Ashcroft standing beside the TA Electrical GC ute, in a TA Electrical polo

Apprentice

Sam

Sam came on board in 2024, at seventeen years old, as TA Electrical's first apprentice. Taking an apprentice on is the sort of thing you only do when there is more work than one person can get through.

Sam standing beside the signwritten TA Electrical GC van, in a TA Electrical polo

Off the tools

Two of them, and a fair bit going on either side of the working day.

Tom has a young family, and his wife runs the admin side of the business, which is what makes "small family business" a description rather than a slogan. Weekends, where the work allows, they regularly go on trips away in the caravan. Tom also follows the Gold Coast Titans, and attends their home games.

Sam keeps himself fit outside work and lives with his partner and a chocolate lab. He follows the Manly Sea Eagles, so the football talk in the van does not always agree.

Both of them climbed the Q1 tower for LIVIN, the mental health charity. It gets a mention because it says more about how a small business is run than a page about values ever would. Heading up 77 floors of the tower, on a morning off raising money for a good cause.

Tom and his apprentice Sam at the top of the Q1 tower in TA Electrical shirts, wearing their climb numbers and finisher medals, with the Gold Coast beach and ocean behind them
Tom and Sam at the top of Q1, after the stair climb they did in honour of LIVIN.

How Tom works

Free quotes

Tell him about the job and he will come back with a price. Asking costs nothing.

No job too small

His own line, and he means it. One faulty power point is an acceptable reason to ring.

Licensed

QLD Contractors Licence 88000 and ABN 87 502 357 474. Both are public, so you can look them up before you book.

Honest answers

Including when the answer is that you do not need an electrician at all.

Want to talk to Tom?

He answers his own phone. If he is up a ladder, leave a message and he will ring back.

Call 0410 055 089
Call Tom on 0410 055 089